Coppafeel! #BraHijack

Okay I’ve got some great news for you!…

Curvy Kate have teamed up with Coppafeel to get potentially life-saving messages out into the lingerie world by spreading the word, through messages on our bras, of the importance of regular boob-checks.

The Coppafeel charity aims to stamp out late detection and misdiagnosis of breast cancer by ensuring that people know the signs and symptoms of breast cancer, know what their boobs look and feel like normally, check their boobs regularly throughout their lifetime and have confidence to seek medical referral when they detect abnormalities.

coppafeel

So starting from January 2014, Curvy Kate will be adding Coppafeel reminder messages to all bra labels to reach out to all our customers and ensure that every time you pick up your bra you will check your boobs as a precautionary measure.

label

Look out for these new labels coming out shortly and I will keep you posted with some more of the great things we have planned!

Click here to read more about Coppafeel from a previous post or of course visit their website for more information.

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